Podcast: The Smart Real Estate Coach Podcast with Chris Prefontaine
Topic: Exploring the Self Storage Niche with Scott Krone
Listen to Scott sit down with Chris Prefontaine as Scott shares about his career starting in architecture in 1991 all the way into owning Coda Management Group with $55 million in investments today.
While obtaining his degree, Scott worked as a Project Manager for Optima, Inc. During his time at Optima, Krone’s responsibilities included such notable projects as the 400-unit Coromandel in Deerfield, IL, the 40-unit HedgeRow in Winnetka, IL, and the 51-unit Optima Center Wilmette in Wilmette, IL.
In 2012, Scott founded Coda Management Group – a firm that specializes in managing real estate assets. Since its inception, Coda has managed a wide range of real estate including single and multi-family homes, retail, commercial warehouse, and self- storage and multi-use flex athletic spaces. Currently, the platform of investments is in excess of $55 million.
Some key takeaways include:
- How architecture served as Scott’s gateway to real estate investing, and how he founded Coda in 1998 and later transitioned to self-storage
- Why the appeal of the self-storage niche lies in its lowered risk exposure and ease of risk management and mitigation
- Why self-storage is especially recession-resistant, and how to break into self-storage investing
- How partnering with investors helped Coda break into the self-storage niche, and how they offer a number of different vehicles for investors
- What areas of the country Scott considers to be “oversaturated”, and why Coda focuses on the Midwest
- How being classified as essential during the pandemic has been a boon for Coda, and how the pandemic has impacted their business
- Why the number one mistake Scott sees investors making is overpaying for an asset, and why systematizing the business has been crucial for Coda’s growth and success
- Why the relationships Scott has formed are what he considers to be his biggest wins in life, and why paying for coaching is worthwhile
- How to get a free call with the team at Coda Management Group, where you can ask questions about self-storage and even partnering with Coda
Listen to the full interview and read the complete show notes here!
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